Blog Writer Salary: How Much Do Blog Writers Make in 2025?

If you are searching for how much blog writers make, you are probably thinking about starting a writing career or maybe you want to hire a blog writer for your business. Knowing the numbers can help you decide if writing is a good job for you, or how much you should budget for content if you run a website. The answer to “blog writer salary” is not so simple since it depends a lot on things like experience, location, job type, and even if the writer uses tools or automates their work.

Why Care About Blog Writer Salary?

Before jumping into the money, let’s talk about why this even matters. For writers, understanding average pay is important so you know if you’re on track or if you should look for better jobs. For business owners, it helps to plan your marketing budget. There is also a huge trend in using automation and AI for blog writing, so even companies want to know if it is cheaper to hire a human or use automated tools.

How Much Do Blog Writers Earn?

According to the U.S. Bureau of Labor Statistics (BLS.gov Writers and Authors), the median annual wage for writers and authors in 2024 is about $72,270 per year (that is $34.75 per hour). This number covers writers in many areas, not just blogs, but it gives a good idea of what skilled writers can expect.

For freelance blog writers, pay can be more flexible. Some online discussions and surveys for 2024 show that:

Blog writers charge between $50 to $500+ per post
Average pay for a solid blog post (800-1200 words) is around $100 to $300
Higher-end writers or niche experts might ask for $500 or more per article
Beginners often start with $20 to $50 per post on platforms like Upwork or Fiverr

Freelance blog writers can earn a lot or a little depending on their clients, writing speed, and if they specialize in a profitable niche. Some writers report earning $40,000 to over $100,000 per year, but not everyone hits those numbers.

What Impacts Blog Writer Salary?

There is no single answer for what a blog writer makes, since it depends on:

Experience level – New writers earn less, veterans with strong portfolios earn more
Industry/Niche – Technical, finance, SaaS, and marketing pay better than general topics
Employment type – In-house writers often earn salaries, while freelancers or contract writers are paid per post or per hour
Volume of work – Writers who produce more, or have many clients, earn higher total pay
Use of automation – Writers who use AI or platforms to speed up writing can raise their volume and efficiency

Comparing Different Ways to Get Blog Content

For anyone looking to scale up their content, there are a few ways to get blogs written. Here is a quick look at the main options:

1. Automated Blog Writing Platforms: seoblogs

seoblogs is a SaaS tool that creates automated SEO blogs, mainly for SaaS companies.
Strengths: Content is generated on autopilot, no need to hire writers, set pricing ($9–$29/month), and gets regular updates.
Weaknesses: Content may lack the deep research or unique storytelling of a skilled human writer. Customization is limited to higher plans.

2. Freelance Blog Writers (Upwork, Fiverr, Direct Hire)

Strengths: You get original, tailored content and can ask for specific research or voice.
Weaknesses: Can be expensive (from $100–$500+ per post for experienced writers). Managing writers takes time and hiring can be hit and miss. Volume may be hard to scale.

3. Content Agencies

Strengths: Agencies handle all management and editing, usually provide high-quality posts.
Weaknesses: Usually the most expensive option, with rates per blog starting from $200–$1000+.

4. In-House Blog Writers

Strengths: Always available, understand your brand, can coordinate with marketing easily.
Weaknesses: Need to pay a full salary and benefits (often $50K–$75K or more per year in the US). Sometimes less scalable if you need lots of content quickly.

Comparison Summary
Automated platforms like seoblogs can give you predictable costs, scale, and hands-off management, but won’t totally replace human writers when you want unique stories or deep research. Freelancers and agencies offer more creativity but cost more. In-house writers give control but lock you into bigger salaries.

Why Is Automation Important Today?

With so many businesses needing large amounts of content to rank on Google, automation has become a big trend. Platforms like seoblogs let companies get dozens of posts per month, often for less than the cost of a single freelance writer. This is good for SaaS companies who want to grow SEO with less effort. According to Gartner, automation is helping businesses lower content costs and become more efficient every year.

FAQ

1. Is blog writing a good career in 2025?
Yes, but there is a lot of competition and AI tools are changing the job market. Writers who can specialize or handle complex topics are still in demand.

2. How much should I pay a blog writer for one post?
It depends on length, research, and experience, but a good average is $100–$300 per standard (1000-word) post.

3. Can I automate all my blog content?
You can automate simple or SEO-focused posts, but for expert thought leadership or original stories, humans are better.

4. Are blog writer salaries rising?
Mostly stable or rising for niche experts. Entry-level pay is facing pressure from automation and increased competition.

5. What skills help a blog writer earn more?
SEO expertise, research ability, and knowledge in business, technology, or finance can raise your rates. Editing and fast writing also help.

Final Thoughts

Knowing the average salary for blog writers and the possible ways to get your blogs written can help you make smart choices, whether you write for a living or run a business. Tools like seoblogs give an easy, scalable option, while human writers still bring unique value for topics that need a personal touch. In the end, it depends on what you need and how you want your content delivered.